SBA Launches Second Annual Small Business Season Campaign

December 3, 2024 - 02:49

In a significant move to support local economies, the U.S. Small Business Administration (SBA) has officially kicked off its second annual Season of Small Business campaign. Administrator Isabel Casillas Guzman emphasized the importance of this initiative, which builds on the momentum of Small Business Saturday, encouraging consumers to shop small throughout the entire holiday season.

Guzman highlighted that over the past four years, the nation has witnessed remarkable entrepreneurial growth, with millions of small businesses playing a crucial role in economic recovery and community resilience. This campaign aims to spotlight the vital contributions of small businesses and inspire consumers to choose local shops, services, and restaurants during their holiday shopping.

The Season of Small Business campaign not only promotes awareness but also fosters a sense of community and support for local entrepreneurs. As the holiday season approaches, the SBA encourages everyone to consider the impact of their purchasing decisions and to champion the small businesses that form the backbone of the American economy.